Current findings on the origins and effects of ageism, as well as ways to reduce it. Preface ix Contributors xv I Origins of Ageism Doddering But Dear: Process, Content, and Function in Stereotyping of Older Persons 3(24) Amy J. C. Cuddy Susan T. Fiske Ageism: Denying the Face of the Future 27(22) Jeff Greenberg Jeff Schimel Andy Mertens Implicit Ageism 49(28) Becca R. Levy Mahzarin R. Banaji A Social-Developmental View of Ageism 77(52) Joann M. Montepare Leslie A. Zebrowitz II Effects of Ageism Attitudes toward Older Adults 129(34) Mary E. Kite Lisa Smith Wagner Ageism in the Workplace: A Communication Perspective 163(38) Robert McCann Howard Giles Ageist Behavior 201(46) Monisha Pasupathi Corinna E. Lockenhoff The Paradox of Well-Being, Identity Processes, and Stereotype Threat: Ageism and Its Potential Relationships to the Self in Later Life 247(30) Susan Krauss Whitbourne Joel R. Sneed III Reducing Ageism and Future Directions Acting Your Age 277(18) Sarit A. Golub Allan Filipowicz Ellen J. Langer Will Families Support Their Elders? Answers from Across Cultures 295(16) Sik Hung Ng Reducing Ageism 311(28) Valerie Braithwaite Thirty Years of Ageism Research 339(20) Jody A. Wilkinson Kenneth F. Ferraro Index 359