Agricultural Marketing Enterprises for the Developing World
With Case Studies of Indigenous Private, Transnational Co-operative and Parastatal Enterprise
Omschrijving
This textbook, published in 1987, presents a selection of marketing enterprises, drawn from throughout the tropics, which succeeded under the conditions prevailing in developing countries. They include the whole range of marketing systems from indigenous private enterprise, through transnationals as joint ventures, to co-operatives and parastatal organisations.
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